How Do You Choose Your Fundraiser?

There are a lot of dynamics that go into choosing the right fundraiser for your group. How you choose your fundraiser can actually effect how successful it is.

Here are some common ways people choose their group fundraiser. Where do you fit in?

Profit, Profit, Profit!

Some people are only interested in how much money they can make. They are happy to see profit percentages of 50% and higher. If the fundraising company can throw in some additional profit incentives, like signing bonuses, all the better!

Upside: If the fundraiser makes a high profit, you don’t have to do as much of it.

Downside: High profit percentage often doesn’t translate into high profit to the group. There are a lot of variables that make a fundraiser successful. High participation always trumps high profit.

Convenience

People are busy, so they are looking for the easiest fundraiser possible. If a fundraiser promises to be quick and easy, they are in.

Upside: When a fundraiser is easy, the volunteers catch a break.

Downside: Convenient doesn’t always mean successful. Some of the best selling and most profitable fundraising items, such as cookie dough, takes a little work to coordinate.

I Would Buy That

Many people will pick the group fundraiser based on their own tastes. So if they see a brochure they like, that is the one they will choose. These people tend to value quality over profit percentage.

Upside: It is easier to raise money by selling something you feel good about.

Downside: Your tastes may not line up with the tastes of your participants.

Service Please!

For these people, what is most important is great customer service. They want to be sure that there is someone on hand to help make the fundraiser easy and successful. They will take great service over fancy brochures or high profit percentage any day.

Upside: You will experience a smooth and professional fundraiser, and feel good about it all throughout the experience.

Downside: Great service makes it easy for the fundraising coordinators, but it is still important to sell a great product at a fair price if you want to raise any money.

So, do you know where you fit in? There is a good chance that you are a mix of these. And if you decide on your fundraisers as a committee, you most certainly experience these different viewpoints.

And where does Stevco come down on this scale? Well, we believe that high profits come from selling quality products that people actually want to buy, and which participants are happy to sell. High participation equals high profit. And we think convenience and customer service is very important, so we do more than any other fundraising company to make sure your fundraiser is easy.

If you are looking for high profits and a high level of customer service, you can confidently choose Stevco.

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